Friday, March 27, 2009

The reason there are two scans, is because by original mounted layout was too large for the scanner. One of my concepts that I went with was "HOTWHEELS Come to Life!" on Aug. 31st etc.... i really like this concept because my car is sporty and, well reminds me of those little hotwheel cars that my brothers used to always play with. It is hard to make ten different layouts with the same one image. Basically you either zoom in on it or zoom out on it :) So that is basically what I did with the diffferent layouts, trying diffferent colors and a couplel of different concepts. I also thought of that famous saying... "This is where the Rubber meets the Road", this kind of suggest getting right to the point! or "No more messing around". And the odd 0ne in there with the tree was mostly because I love to draw trees and I really wanted to make the tree and the car work together in the same layout, so I wrote something silly about the environment. If I use that layout with the tree I think I will flip the car image to face the other direction and make my promotion concept a little different. But I will most likely go with one of the HotWheel layouts, those are my favorite!

Sunday, March 22, 2009


I think the biggest thing I took away from this video, was the jobs that some of the people who were interviewed had. I mean who would have ever thought there would be jobs out there for people who know allll this stuff about what i use to call a font. When I was a kid I used Word, or PrintShop, or PaintShop, programs which had max like 10 different options except Word possibly had a few more. But little did I know there were thousands out there, and that people actually knew these typefaces by name! Not only that but worked with them for a living to send thousands of different messages each saying something completely different as you walk down the street. Before I knew anything about Halvetica I had just began to notice that it sent certain messages across that you couldn't communicate with any other font. When I discovered this, in my head I was thinking I had almost uncovered a secret about type. Little did I know that secret has long been revealed and is already almost outdated. Makes me wonder what the "new halvetica will turn out to be :)  

Friday, March 20, 2009

This image out of her/his 15 different sketches, was the one I thought was the most visually interesting. It might not be the most exciting one, but something about the flow of the graphic as well as the headline draws my attention to it in a good way. Also the image and the graphic seem to lead my eye down to read the text in the way it should be read! Also I like the corner gradiant triangle things, they don't distract, but definitely seem to enhance the layout. Good job!

Thursday, March 5, 2009

For the peices I chose to include in my portfolio, I went through and chose the peices that demonstrated the best technical, and design skills out of the other peices I've worked on. One of my biggest problems with the exercises that we have been doing in DSP is actually the technical issue, saving things the correct way, putting things on titanium in places where I can find them, turning, making sure pages are the right size before I start, margins and columns are hard for me to figure out as well as document sizes. But these peices I had more help with
 and hope they demonstrate a least a small measure of growth from where I was to where I am now and where I'm headed in this class! :)

Photoshop and I didn't get along very well in the beginning, so the first couple of projects I did were just me using the computer and tapping into this foreign language that was beautiful but unwilling to let me enjoy in it. But after a while we communicated slightly and I learned a few tricks and almost enjoyed it! The daymap is the first composition I chose to include here in my portfolio it demonstrates at least slightly my ability to crop and transfer images as well as deal with layers and photo discoloration.

The second piece I chose here was a similar project in that we were suppose to take several images and put them into one composition, but instead of just randomness, it was suppose to create a mood. A young friend of mine just takes pictures all the time, wherever she can and  posts them on her personal blog for people to enjoy and use, so I grabbed some images of a trip that she took to Europe with her parents and then a couple from her home in Texas. The mood I was shooting for was something like bringing hope to the stone jungle or life being brought forth amongst no life. Basically "Hope" would be a good summery of the mood I was trying to create. This was definitely an easy project for me which surprised me and I was excited to create something I liked that accomplished the assignment and the purpose and mood I was going for ---and that I got it done quickly!

The InDesign piece I included is the magazine spread exercise we had to complete for an InDesign project. I chose this one not because it looks super impressive, but because it is clean, correct and looks good, as opposed to a lot of the scattered InDesign projects I've done in the past. The bumps I came across along the way were dealing with de-screaning the image in the first place and making it the right size to fit the document. But with a little bit of technical help and tightening up other areas of the peice, I think it ended up a lot sharper than I was expecting which is a very good thing!

The next one here are my sweet sunglasses! I was very excited during and after this project because, I went into it knowing I could handle it and finished the project satisfied, I think it demonstrates some hills that I FINALLY crossed over when learning the pen tool, gradients, colors etc. 

The next illustrator project that we had assigned to us was "The CAR". I went to google and found a simple smooth blue Venturi for my project, so that I could focus on getting past a few more of those technical humps like using gradient meshes etc. But this project ate me alive! For the first 10-15 hours I realized I was happy with maybe two shapes out of all I had been working on! I asked the computer several times if she wanted to fight. But really it was just a matter of simplifying shapes and gradients, and creating a much smoother and unified peice rather than getting intensly lost in detail that didn't even look good. After I realized that things were finally falling into place, I used some of the skills I'd aquired while working on the suglasses and perfected, and tightened up some edges, and created a few more highlights and shine to finish it off. I turned it in much too late, but at least I learned from it and at least it looks good :)

Monday, March 2, 2009

2 page magazine

For the font I used ITC Machine for the headline, and Times New Roman 10pt for the text.
I had some difficulty with the sizing of my pages and margins, I was trying to get the page to be the size of my graphics, but got lost and confused in the process...surprised? Don't be.
I've was also confused as to the bleed, I don't think I did it correctly. Also when I scanned my images they scanned in nice and clear and I tweeked them in photoshop and then transferred them over to InDesign. But when i did this the quality was lost. So I tried saving it as a tiff, didn't work, then I tried saving as an EPS, that didn't work either...I think I missed something. I used .5 margins, and chose three columns. Over all I think if the excess edge was trimmed and the picture scanned correctly, and a possible bleed, it would look PERFECT :)